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    About Lamaze


    Marketing & Advertising Opportunities

    Lamaze International reaches thousands of childbirth educators, and maternal-child health professionals throughout the year. Millions of expectant parents seek information about pregnancy, birth and early parenting from Lamaze Certified Childbirth Educators around the world each year. Because of their influential role as trusted advisors, childbirth educators are in a unique position needing up-to-date information about a variety of products and services.  Expectant parents want the latest information about products and services to support them in their birth and parenting journey.


    Marketing Opportunities

    Reach Lamaze Professionals

    You can reach nearly 4,000 highly engaged Lamaze members and Lamaze Certified Childbirth Educators (LCCE) and more than 10,000 childbirth education professionals that are teaching in more than 100 countries. Our educators are highly qualified childbirth educators and many are also nurses, doulas and midwives.

    Reach Thousands of Engaged Expecting Parents

    Lamaze International offers several different opportunities to directly reach expecting parents throughout the year. You can target more than 40,000 expecting parents directly with your message through a trusted resource for safe and healthy birth.

    Click here or on the image above to download the Lamaze Marketing Opportunities Brochure.

    To inquire about sponsorship opportunities, please contact Anne Wilson at (312) 673-5795 or or Jennifer Shupe at (312) 673-5742 or

    Journal Advertising

    Lamaze International offers advertising in The Journal of Perinatal Education. Ad guidelines and a rate card are available in the resources section on this page.

    Direct any questions about advertising in The JPE to:

    Anne Wilson
    Senior Sales Representative

    Jennifer Shupe
    Senior Manager

    View the Ad Rate Card here.

    Mailing List Rental

    Lamaze International will make its mailing list available for rental, in whole or in part, to Lamaze International members and chapters, nonprofit organizations, and commercial entities for education/information purposes.

    Mailing list rental and usage will be monitored and controlled by the Executive Director, under the guidance of this policy. Requests for rental of the Lamaze International mailing list include a sample of the mailing piece. A copy of the signed List Usage Agreement must be returned before the requested list will be processed.

    Lamaze International reserves the right to refuse permission to rent the mailing list to any individual or entity whose products or programs are in conflict with the Lamaze International philosophy and principles. Use of the membership mailing list by any commercial or nonprofit entity does not imply endorsement by Lamaze International.

    Mailing List Rental Guidelines and Application (PDF)

    Direct any questions about list rentals to the Administrative Office at 800-368-4404 or

    Lamaze Advertising Standards

    The Lamaze Advertising Standards policy applies to all promotional activities, targeted to professionals and/or consumers, for commercial purposes by any person or entity. All advertising must be consistent with the philosophy and principles of Lamaze International, and cannot negatively impact the reputation of Lamaze International. Acceptable advertisers are those promoting products and/or services, which are appropriate to and consistent with the needs or interests of maternal/child health professionals, expectant parents, parents of infants and children, or infants and children.


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